Starting a personal training career is fairly straightforward, however, to be the best you have to be willing to go the extra mile and not everyone has what it takes. Personal training and the fitness industry as a whole has evolved tremendously over the last couple of decades. Fitness, in general, has increased in popularity and is in a booming period where everyone and their dogs are either hitting a treadmill, lifting weights or involved in group fitness. Group fitness, in particular, has picked up incredible steam over the last few years and with good reason. People don’t feel comfortable, lack motivation or just don’t know what to do. They require instruction and an affordable option is taking part in a group fitness class, however, the results aren’t as efficient and maintaining motivation drops off more quickly. That’s where your friendly personal trainer comes into play. Personal trainers offer customized programs that are catered towards individual goals and needs. They offer a safe way to workout and the extra investment in the service means that clients are more likely to continue.
Differentiate Yourself From The Pack
People often ask us – how does one become a successful personal trainer? We always have the same answer – do something different! Let’s face it, it’s not like the competition is lacking for people who are looking to lose weight, right? Yes, weight loss is definitely the largest but there’s also way more trainers that specialize in it. The good news is that there are literally dozens of specialties that you could market yourself for. One area of particular interest is in people asking for an in-home personal trainer. Seniors, people with serious injuries or ailments, prenatal or postnatal and various other types of specialty training are in huge demand. Condo gyms are no longer the dusty old-school messes they used to be and home fitness equipment is affordable and reliable. This is the fastest-growing segment in exercise at the moment and the competition is lacking. Now is the time to take advantage of it!
Keep Up With Courses And Education
New areas of specialization are opening up as we learn more about anatomy, how our bodies respond to training, nutrition, and recovery. There are subdivisions and niches as far as the eye can see. As most experienced personal trainers will tell you, the more feathers you have in your cap the better. Yes, it can be advantageous to be really good at one thing and be known in your field for that. If that works for you then great. However, very few people can do that and it takes a great deal of time. Try diversifying your portfolio of skills and learn as much as you can efficiently. Most areas of exercise will cross with each other and it’s a good idea to open yourself up to different and new opportunities. When we started Busy Bee Fitness Experts we only dealt with weight management but things really took off when we opened the door to fun and challenging areas. Keep it fun and challenge yourself every step of the way.
